Forbes Praises “Hello, Future!” as a “fascinating book”
Just to let you know…
Published in Forbes last week, columnist Robert Tucker says this about Langdon’s newest book:
“In his fascinating book, Morris examines the social consequences of change, and observes that many people have already reached the limits of their tolerance for today’s pace of change, much less tomorrow’s. And yet we know that there will be more change over the next decade than during the prior 100 years.”
The column was shaped largely by the detailed discussion between them that was recorded on Robert’s podcast, which he has now posted to YouTube.
Here are a couple highlights from the Forbes column:
“It isn’t just AI that we should be concerned about,” notes Morris, in a recent Navigating the Future podcast. “During the next ten years, the world will go through numerous massive and highly unsettling shifts that will affect every aspect of society. The global economy will be transformed, radical new technologies will be disrupted, and the damage caused by climate change will worsen. The geopolitical situation will continue to be turbulent, with war and the threat of war. And politics everywhere will continue to be highly polarized. The significance of this can hardly be overstated, because just about everything is changing."
As an organizational futurist, Morris works at the highest levels to help companies prepare for the different world of tomorrow. He helped France-based oil company Total to understand the future of the energy industry, which soon led to major shifts in corporate strategy. The company even renamed itself “Total Energies” to reflect the eventual decline of the oil business and the shift to alternative fuel sources. He has also led similar projects for the US Coast Guard, L’Oréal, Kaiser Permanente, and India’s leading corporation, Reliance, among others.
And how does he work with clients to help them prepare when so much about the future is uncertain?
“You need a clear strategy, and the ability to pivot when conditions change, which they undoubtedly will,” he responds. “You need to plan investments, develop your staff, create innovations, grow your markets, and adapt to change. And doing all this well, of course, requires attention to developing strategic foresight." All this change is coming fast, and you need to be prepared.” And so he asks the pressing question, “Are you ready? And is your team ready?”