Eat your own children? - Forbes.com

Although the Main Stream Media(MSM)has been slow to adapt to the challenges of the Internet, here is a good example of the use of the internet by Forbes in meeting the challenge of drastically declining subscriber base and advertising revenues from the paper version of Forbes.This map at the Forbes.com site will lead you to a slide show picturing the top 30 cities in Forbes' survey of wired cities. The "liveliness" of the Forbes.com site provides a strong illustration of the difference between Forbes online and the paper version of the magazine. A great example of how printed business magazines are dying, and how Forbes is innovating to retain subscribers and offer advertisers more qualified reader attention than could ever be captured by the paper magazine. Mark Anderson has a related article at Strategic News Service entitled Bizmags: Sexy Dinosaurs Losing Their Grip??!!